National Consumer Day is observed across India every year on December 24 to highlight the importance of consumer rights, protection, and grievance redressal. The day commemorates the President’s assent to the Consumer Protection Act, 1986, which laid the foundation for a structured consumer protection system in the country.
Over time, National Consumer Day has evolved into a platform to review reforms, promote awareness, and strengthen institutional mechanisms for consumer justice.
National Consumer Day 2025: Date, Theme and Key Facts
Theme and Significance in 2025
The National Consumer Day 2025 theme is:
“Efficient and Speedy Disposal through Digital Justice”
The theme reflects India’s increasing reliance on technology-driven consumer dispute resolution systems to ensure:
- Faster grievance disposal
- Greater transparency
- Improved accessibility for consumers
It also encourages responsible consumer behaviour and citizen-centric service delivery by institutions.
Consumer Protection Act, 2019 and Adjudicatory Framework
The Consumer Protection Act, 2019, which came into force in July 2020, replaced the 1986 Act to address challenges arising from digital markets and e-commerce.
Key features of the Act:
- Guarantees consumer rights such as the right to be informed, protected, heard, and to seek redressal
- Establishes a three-tier dispute redressal mechanism:
- District Consumer Disputes Redressal Commissions
- State Consumer Disputes Redressal Commissions
- National Consumer Disputes Redressal Commission (NCDRC)
In July 2025, ten states along with the NCDRC reported disposal rates exceeding 100%, indicating improved efficiency.
Institutions Driving Consumer Empowerment
Key institutions strengthening consumer protection include:
- Central Consumer Protection Authority (CCPA)
- Regulates misleading advertisements
- Orders recall of unsafe goods
- Enforces consumer rights
- Consumer Welfare Fund
- Supports consumer awareness and protection initiatives
- In 2025, ₹38.68 crore was released to States and Union Territories
Digital Platforms Transforming Consumer Redressal
India’s consumer grievance system has been strengthened through digital reforms:
- e-Jagriti platform (launched January 1, 2025)
- Unified digital consumer grievance system
- Enables online filing, payments, virtual hearings, and real-time case tracking
- By mid-November 2025, over 1.31 lakh cases were disposed
- National Consumer Helpline 2.0
- AI-enabled and multilingual
- Facilitated refunds worth over ₹27 crore in 2025
Quality Assurance and Regulatory Reforms
Institutions such as the Bureau of Indian Standards and National Test House continue to strengthen product quality and standardisation.
Additionally, Legal Metrology amendments (2025) have improved transparency in:
- Packaging
- Pricing
- Labelling
Together, these reforms underline India’s progress toward a fair, transparent, and consumer-centric marketplace.
Exam-Oriented Key Facts
- National Consumer Day is observed on 24 December
- The day marks the assent to the Consumer Protection Act, 1986
- Consumer Protection Act, 2019 replaced the 1986 Act
- Consumer dispute redressal follows a three-tier structure
- Digital Justice is the 2025 theme
- e-Jagriti platform launched on January 1, 2025
Question & Answer
Q1. National Consumer Day is observed in India on which date?
(a) December 22
(b) December 23
(c) December 24
(d) December 26
Answer: December 24
Q2. National Consumer Day marks the assent to which Act?
(a) Consumer Protection Act, 2019
(b) Consumer Protection Act, 1986
(c) Competition Act, 2002
(d) Legal Metrology Act, 2009
Answer: Consumer Protection Act, 1986
Q3. What is the theme of National Consumer Day 2025?
(a) Consumer First
(b) Digital India for Consumers
(c) Justice for All Consumers
(d) Efficient and Speedy Disposal through Digital Justice
Answer: Efficient and Speedy Disposal through Digital Justice
Q4. The Consumer Protection Act, 2019 came into force in which year?
(a) 2019
(b) 2020
(c) 2021
(d) 2022
Answer: 2020
Q5. Which digital platform was launched on January 1, 2025, for consumer grievance redressal?
(a) Consumer Connect
(b) Digi-Consumer
(c) e-Jagriti
(d) Nyaya Setu
Answer: e-Jagriti
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